About the firm
We are not building a platform. We are writing better studies, one site at a time, for clients who would rather have a sharp opinion than a long deck.
Our view
Most feasibility work in the market today is built to be reassuring. Ours is built to be useful. Those are not the same thing, and the difference shows up in the recommendation.
We work directly with the principals on every engagement. There is no junior team running the model in another time zone. The person who answers your first email is the person who signs the report.
When the numbers do not work, we say so — quickly, and in writing. That has cost us a handful of clients over the years. The ones who stayed tend to stay for a long time.
The firm
Independent advisory

The practice was built around a simple idea: that developers and investors deserve feasibility advice that is financially literate, jurisdictionally aware, and unwilling to round off the awkward parts of a deal.
Before founding the practice, the team led feasibility and acquisitions work for a regional development group and consulted on mixed-use master plans for two municipal authorities on the West Coast.
We read planning commission minutes for fun. It is a strange hobby, but it makes for better advice.
How we work
Reports are short, plainly worded, and structured around the decision in front of the client — not the convention of the industry.
Confidence intervals matter. So do the questions we couldn't fully answer. They appear in the report by name, not in a footnote.
Roughly one in five engagements ends in a recommendation against the deal. That ratio is the practice working as designed.